The Fall and Rise of the Mediascape

Ever since 2004, I’ve pictured the mediascape as a brick wall.

A brick wall falling apart.

In slow motion.

Brick by brick.

Movies and TV first began appearing on the Internet in 2004. No one quite knew how to make money with media on the web but no one could deny that people were spending more and more time there. And less and less time on traditional media.

Since then, this trend has accelerated. More channels and fragmented audiences have meant smaller budgets and increased competition. How is the independent filmmaker to finance their work?

The bricks continue to fall.

As the dust begins to settle,
is that a glimmer of blue sky I see?

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