Rooster Teeth just concluded the campaign for their first feature-length live action movie, Lazer Team, on Indiegogo, raising almost four times their initial goal.
At less than $20K short of $2,500,000, they’ve set a new record for crowd-funding on Indiegogo.
Over 37,000 contributors pledged an average of $66.15. The most popular perk was the $35 Blu Ray/DVD, claimed by 8,115 contributors. Twenty-seven funders earned various producer credits, donating $172,000.
Ever confident, Rooster Teeth is estimating delivery in March 2015.
Of note, only two film projects on Kickstarter have crowd-funded more: the Veronica Mars Movie Project and Zach Braff’s ‘Wish I Was Here.’
My take: way to go, Rooster Teeth! I remember the first episode of Red vs Blue as very engaging machinima.