Kodak looks to the future and the past

There is good news and bad news from Kodak.

Some will remember Kodak as the leading photography film company of the last millenium, toying with bankruptcy in 2012.

The good: Kodak has fully jumped into 360 VR with the Pixpro ORBIT360 4K:

“The KODAK PIXPRO Orbit360 4K VR Camera adopts a minimalist approach to an all-in-one 360 ̊ VR camera, with two fixed focus lenses housed by a futuristic camera body. Each curved lens is designed to work in tandem, to capture full 360 ̊ 4K Video and easily upload 360 ̊ videos and photos to social media platforms like Facebook and YouTube via the camera’s Smart Device App while on the go.”

The real news from CES 2018 however is that Kodak plans two new cameras for later this year. See 2:05 in this report from Digital Trends:

The bad: Kodak has stated that the price for its upcoming Super 8 camera will be in the $2,500 to $3,000 range, which is three to five times more than originally planned.

They also released some test footage:

To my eye this is soft and jittery. I much prefer the rock-steady footage from Logmar:

My take: On one hand, I’m really looking forward to Kodak’s 360 camera that can fold out into a 180 3D mode because I feel this format has the best chance to win the immersive VR stakes. On the other hand, shame on Kodak for jacking up the price of their inferior Super 8 camera.

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